Campaigns

lexus

See Your Name in Lights!

In a new campaign from Lexus, you can create a message complete with your initials on a Times Square billboard by simply calling **LEXUS. Using the Times Square Holiday Hint Generator, you can select one of four popular Lexus models, add your initials, and select a hint message to add to your own billboard. Then [...]

By Judi Young | Published December 16, 2011
The Real Santa Series

Simply Call **SANTA

Do you have kids? Do you have a mobile phone with internet access? Then you need to … Simply Call **SANTA This holiday season, StarStar brings you a new message from Santa each day from now until Christmas day! Simply call **SANTA (**72682) each day, December 14 through Christmas day, to hear a new message recorded by [...]

By Judi Young | Published December 14, 2011
HERO

Technology Fuels Philanthropy and Social Change

In a recent post at The Philanthropic Ventures Foundation, Bill Somerville predicts a loosening of process and beaurocracy throughout philanthropy that calls to mind recent events such as  the Arab Spring and Bank Transfer Day. Technology allowed both groups to organize around a common ideal and take immediate action on an individual level, creating a real-time [...]

By Judi Young | Published November 10, 2011
blog_suzuki

Suzuki Speeds Off With a StarStar Number

Suzuki is promoting the Suzuki GSX-R 2011 sports bike with a sneak preview video of it’s stylish lines and great performance. Simply call **SUZUKI (**789854) from your mobile phone and catch the action.

By admin | Published October 31, 2011
blog_suzuki_iphone

Suzuki’s StarStar Number Lights Up Times Square

Suzuki’s GSX-R sports bike video was center stage in Times Square for their SUZUKI (789854) ad campaign. Suzuki offered a sneak preview with just a simple call on any mobile phone. No need to text a disjointed keyword to a short code. And certainly no need to snap a photo for any of the myriad 2D [...]

By admin | Published October 30, 2011